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AutoTextBack.ca

Strategic Opportunity Analysis

The Lead Acquisition Engine

Our unfair advantage is Automated Prospecting. By scraping Google Maps and using "Ghost Dialing," we don't just find leadsโ€”we force them to experience the "Missed Call" problem in real-time before we ever pitch them.

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1. Scrape

Extracting contractor data from Google Maps by city/niche.

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2. Ghost Dial

Bot dials the lead. If they answer: "Wrong number" (Line Verified).

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3. The Miss

If no answer, the lead has effectively "lost" a customer (us).

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4. The Hook

Immediate follow-up text previewing our service. Live proof of ROI.

The "Leaky Bucket" Opportunity

Small businesses are bleeding revenue through missed connections. The data below illustrates the massive gap between legacy communication (voicemail) and modern consumer preference (SMS).

Missed Business Calls

62%

Of calls to SMBs go unanswered during peak hours.

SMS Open Rate

98%

Compared to just 20% for email and < 15% for voicemail playback.

Communication Channel Effectiveness

The Imperative of Speed

Why automation is non-negotiable. Manual follow-up is too slow. The chart below demonstrates the "Lead Decay" curveโ€”showing why an instant auto-text is the single highest-ROI feature you offer.

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Strategic Insight: The odds of qualifying a lead drop by 80% after just 5 minutes. Position AutoTextBack not as a "convenience" but as a "revenue rescue" tool.

Underserved High-Value Verticals

Research for your business plan suggests moving beyond general SMBs. We analyzed industries based on Customer Lifetime Value (LTV) vs. Urgency of Service. High urgency + High LTV = The "Golden Quadrant" for SMS automation.

๐Ÿš‘ Emergency Services

Plumbers, HVAC, Locksmiths. High urgency. If they don't answer, the customer calls the next competitor instantly.
Fit: Excellent

๐Ÿฉบ Healthcare/Dental

Dentists, Physio, MedSpa. High LTV. Missed appointments cost money. Recall/Reminder automation is key.
Fit: High

โš–๏ธ Professional Svcs

Lawyers, Real Estate, Finance. Extremely high LTV ($5k+). "Speed to Lead" is the primary differentiator.
Fit: High

The "Review-Generating" Engine

Don't stop at "Sorry I missed you." The biggest opportunity you might be missing is the full lifecycle automation. Turn a missed call into a 5-star Google Review automatically.

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1. Missed Call

Customer calls, no answer.

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2. Auto SMS

"Sorry we missed you! How can we help?" sent in 10s.

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3. Booking Link

AI or Link sends calendar invite.

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4. Service & Pay

Service done. "Text-to-Pay" link sent.

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5. Review Request

Auto-SMS: "Leave us a review!"

Revenue Layering Strategy

Moving beyond a flat subscription. Research shows that layering "Usage" (SMS segments) and "Value Add-ons" (Review Management, Payment Processing) can increase Average Revenue Per User (ARPU) by 40-60%.

Projected Revenue Composition (Year 1-3)

Pricing Opportunities

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    Base Subscription Access to platform & basic text-back. Steady MRR.
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    Usage Fees Charge per SMS segment over a threshold. Scales with client success.
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    Premium Add-ons "Missed Call to Review" automation, Webchat Widget, Payments.